Insights from INNOCEAN USA

If you were to ask someone in the industry or an INNOCEAN employee, “What does INNOCEAN stand for?” the answer would probably vary from person to person, department to department, and from region to region.  While a 14-year veteran in the industry, INNOCEAN lacked a strong personal identity… read more

  Award-winning, independent full-service advertising agency INNOCEAN USA announces today that it has added four new key players to its team of world-class creative talent. Brandon Mugar joins as Executive Creative Director (ECD), while Amar Marwaha, Miguel Mayen and Luiz Vicente Simoes joi… read more

In a breakthrough role, this senior leader will create and optimize technology solutions Award-winning independent full-service advertising agency INNOCEAN USA is proud to announce that Steven Nishimura has joined the agency as its first Chief Digital Officer. In this breakthrough role, he … read more

New ads will introduce consumers to design details of Genesis GV60, Electrified GV70, and GV80 models. On August 7th, Genesis announced its new marketing campaign titled "Luxe Is in the Details", celebrating the brand's award-winning SUV lineup, and sharing its unique details with consumers… read more

INNOCEAN USA, the full-service marketing agency known for iconic Hyundai commercials, Wienerschnitzel campaigns, and Pacific Life imaginings, have now secured their position as Korean Air’s North American Agency of Record. This collaboration between INNOCEAN USA and Korean Air comes after K… read more