[LONDON – DECEMBER 6, 2011] – Healthcare agency woolley pau gyro has appointed Ed Shorthose to the role of managing director.
Ed joins the company from TBWA Paling Walters where as Managing Partner he ran the domestic and global business of major clients like Pfizer, Roche and GSK.
Ed’s appointment follows the agency’s recent change of name to woolley pau gyro, as it realigns to bring digital, social media and PR capabilities into the heart of its business. Ed said of his new role: "For years I have envied Woolley Pau's creative reputation. So when the MD role came along I jumped at the chance. Even more exciting is the fact that I’m joining my hero agency at a time of renewal and transformation. No one here is dwelling on past successes; there’s just a delightful sense of anticipation about how we take this business forward.”
Founder and Creative Director Dean Woolley comments on the selection process: “In a very strong field, Ed was the stand out candidate. You don’t have to spend much time with him to be taken with – and inspired by – his energy and his ideas. It’s obvious Ed gets the business of healthcare, but more than that, he gets people too. I know we’ve found a kindred spirit.”