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Launched in 1976, Horizon FCB is the Middle East arm of FCB and a company of the Horizon Group comprised of four companies - Horizon FCB (Advertising Agency), Blue Barracuda (Digital & CRM), BrandConnection (Media Planning & Buying) and GolinHarris (Public Relations).
By design, FCB is an agency like no other, created to address a market need to deliver for clients: the often-elusive combination of creativity and accountability. We don’t believe that creativity and accountability can be separated in creating marketing solutions for now and the future; only the synthesis of both can drive business-building and consumer-centric work.
FCB is filled with a diverse and passionate group of thinkers, creators, technologists and storytellers devoted to creating buzzworthy ideas that change consumer behavior. The global, fully integrated marketing communications agency celebrates local culture, flavor and expertise market-by-market. With over 140 years of communications expertise, FCB’s worldwide network spans 150 offices in 90 countries, with 8,000+ professionals. At FCB, we work with a wide variety of clients including Levi’s, Dow, HP and NIVEA.
FCB is wholly owned by the Interpublic Group of Companies, a publicly traded global marketing communications services company (NYSE:IPG).