Hofherr has served as a managing partner at seven agencies. He worked at TBWA\Chiat\Day, BBDO, FCB, and Kirshenbaum Bond + Partners — all when they were named “Agency of the Year.”
In 1999, Citron Haligman Bedacarre decided that, rather than selling, they would bring Matt on as the fourth partner. Two hundred new employees and $250 million in billings later, they became AKQA.
Then came the opportunity to help with the creative rebirth of the San Francisco office of TBWA\Chiat\Day, a stint as president of Omnicom’s Direct Partners, Omnicom’s Senior Management Program, and his second nomination to the American Advertising Federation’s Hall of Achievement.
Matt’s brand experience ranges from A to Z: Apple, Blistex, CDW, Citizens Bank, Cisco, Delta Dental, Earthlink, Fox Sports, Giants, HNC Software, iGo, Jamba Juice, Lonely Planet, Levi’s, McKesson, Nestle, Palm, QuickBooks, Rock the Vote, Sony PlayStation, Tropicana, Webex, Wal-Mart, and Zurich Direct.
Matt lives in the East Bay area with his lovely wife, Michele, and his daughter, Samantha.
John spent the first decade of his career banging his head against a wall in Chicago, just trying to bust through. Finally, as SVP and group creative director at Y&R Chicago, he was able to create a campaign for H&R Block that was declared the best in the United States.
That brought the opportunity to join Goodby, Silverstein & Partners (twice) where he realized it was a different industry entirely out there. He became among the most awarded creatives in the agency while working on Saturn, Budweiser, and got milk, and leading creative duties on Netflix, HP, and Adobe.
On a time-out from Goodby, John ran the creative work for Citi at Fallon Minneapolis where they did over 40 commercials, 100 billboards, and won the EMMY for their Identity Theft campaign.
John has also served as visiting creative director at BBH NY, TBWA\Chiat\Day NY, and 180LA, overseeing their most important brands like Miller Lite, Snickers, and Boost Mobile.
But it was all warm-up for MUH-TAY-ZIK | HOF-FER, where John enjoys the support of an exuberant staff and the trust of great clients.
On the home front, John loves his patient wife, Lyn, and their three beautiful children.