People Ideas & Culture

Brooklyn, United States
TitleWyndham Rewards
Agency
Campaign Wyndham Rewards
Advertiser Wyndham Worldwide Corporation
Brand Wyndham Rewards
Date of First Broadcast/Publication
Business Sector Hotels, Resorts
Tagline You've Earned This
Story

THE CHALLENGE

How do you help people realize that 15 iconic brands spanning from economy to upper upscale… all belong to the largest hotel network in the world? 

THE BELIEF

After years and years of empty promises by the hotel industry, it’s finally time for “the 95%” of our society… to be recognized for what they deserve.

THE IDEA

Bring marketing & operations together to design the most democratic loyalty program in the world… introduced by an altruistic character whose role is to turn regular travelers into today’s heroes. 

 

Media Type Case Study
Length
More Information https://www.wyndhamrewards.com/trec/consumer/h..
Production Company
Executive Creative Director
Executive Creative Director
Art Director Mr. Carter Storozynski
Art Director
Art Director
Art Director
Art Director
Copywriter
Copywriter
Copywriter
Copywriter
Director
Director
Director of Photography (DOP)
Wardrobe / Stylist
Producer
Project Manager
Executive Producer
Account Manager
Editor
Strategy Director
Associate Producer

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