NSG/SWAT

NSG/SWAT

New York, United States

Basic Info


Contact Information

299 BROADWAY #920
New York New York 10007
United States
Phone: (+1) 212 513-1155

Contact this company

NSG/SWAT

299 BROADWAY #920
New York New York 10007
United States
Phone: (+1) 212 513-1155

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About the Agency NSG/SWAT

SMALL IS THE NEW BIG.
IN THE LAST FEW YEARS AS THE ADVERTISING AND MEDIA LANDSCAPE HAS CHANGED, RESULTS AND REACH HAVE SURPASSED SCALE AS MOST IMPORTANT.
TO CREATE IMPACT YOU NO LONGER NEED BIG; YOU NEED THE RIGHT KIND OF AGILE THINKING AND THE FLEXIBLE RELATIONSHIPS TO MAKE THAT THINKING HAPPEN.

SMALL IS WHERE IT ALL BEGINS.
RICHARD KIRSHENBAUM HAS DONE BIG, HE BUILT THE BIG INTEGRATED AGENCY MODEL, HE HAS HANDLED BIG ACCOUNTS AND HELPED TURN BIG CLIENTS INTO GIANTS. SNAPPLE, TARGET AND HENNESSEY TO NAME A FEW. OFTEN BIG CLIENTS TEND TO NEED BIG INFRASTRUCTURE, WHICH TRANSLATES INTO BIG FEES.
AFTER RICHARD SOLD HIS AGENCY HE WANTED TO DEVELOP A NEW MODEL, A HIGH ON TALENT, LOW ON OVERHEAD SOLUTION. HE WANTED TO BRING HIS EXPERIENCE AND SUCCESS BACK TO WHERE HE BEGAN, BACK TO SMALL.

SMALL BUILDS ALLIANCES.
WE ARE A SMALL GROUP OF HYBRID CREATIVES; WE WORK WITH A NETWORK OF CREATIVE PEOPLE FROM DIFFERENT BACKGROUNDS WITH DIVERSE INSIGHTS. OUR NETWORK ALLOWS US TO STAY ON THE FRONTLINE OF CONSUMER, POP AND DIGITAL CULTURE. PRODUCTIVE RELATIONSHIPS ARE OUR EDGE
WE TEND TO WORK WITH THREE TYPES OF CLIENTS.
LARGE CORPORATIONS IN SEARCH OF INNOVATION.
ENTREPRENEUR & PRIVATE EQUITY OWNED BRANDS.
BRANDS WE CREATE OR TAKE EQUITY PARTNERSHIP IN.

SMALL IS CAPABLE.
WE DON'T DO THINGS IN A TRADITIONAL WAY, BECAUSE WE DON'T HAVE TO. WE LISTEN, ADAPT AND BUILD TEAMS BASED ON CLIENT NEEDS. OUR SCALE ALLOWS US TO MOVE QUICKLY AND EFFECTIVELY.
OUR PROCESS AWAKENS THE ORIGINAL PURPOSE OF A BRAND, RATHER THAN RE-SKINNING OR REINVENTING. WE ARE HERE FOR YOU AND YOUR BRAND.

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