As a full service content marketing and social media agency, we believe that in today’s connected world a content-led approach to marketing is the only way brands can remain relevant and visible to their customers. Our content toolkit is wide and varied. However, whether is a short form blog post or an emotive brand storytelling video, the focus is always on ensuring the content is highly relevant to the brand’s customers. We understand that relevancy comes in various guises, for example through the content’s value, it’s timeliness, the cultural interest or the customer’s stage in the purchase lifecycle. We ensure the brand’s content is highly visible by blending paid, owned, network and borrowed media with the ultimate aim of driving earned media reach.