madras logo Madras

Madras

New York, United States

Philosophy & Competitive Advantages

A Global Creative & Content Agency with an Indian Heart.

Marketers today are under increasing pressure for both innovative and cost-effective solutions to cut-through the fragmented, competitive, and complex media landscape.

Madras Brand Solutions is uniquely positioned to help these clients react to the changing marketing demands, by creating integrated and innovative multi-platform brand experiences AND cost-efficiently executing via our global network – the combination of which does not exist in the marketplace under an independent offering.

In other words, 2adpro helps clients identify strategic insights and develop creative solutions in our near-shore hubs of London and New York, then cost-effectively executes them via our off-shore content and production teams in Bangalore and Chennai.

Madras Brand Solutions is a division of Ad2pro Media Solutions which is an indian-based global marketing service company that develops and delivers strategic creative, low-cost
implementation and technology solutions to the world’s leading brands and media companies.

Building on the foundation of 1100+ skilled content and production technicians in India, as well as the 2015 acquisition of Somewhat, a high-end digital strategic and creative boutique in London, Madras continues to add world-class talent in all our offices, starting with New York-based creative leadership and continuing to bolster our digital execution resources in Chennai.

In Fall of 2016 we will be unveiling our new Brand name, Madras, a Global Creative and Content Agency, which reflects this new positioning in the marketplace and firmly establishes us as a unique global player in the marketing landscape, with the promise of innovation, responsiveness, value and capacity.

Madras combines strategic insights and creative innovation to develop customer experiences across multiple channels including in-store, online, mobile and social.

With a multidisciplinary team that includes strategists, designers and creative technologists, Madras has devised interactive experiences for some of the world's most iconic brands, including the Macys, Lenovo, BBC, Tesco, Clarks, French Connection and Manolo Blahnik. 

Contacts

Fred Schuster
Chief Executive Officer
Andrew Ladden
Chief Creative Officer
Bill Davaris
Chief Creative Officer
Mark Cerame
Head of Strategy
Rob Andrews
Managing Director
Craig McDonald
Technical Director
Sathish Bhaskaran
Design Director, Chennai
Arianna Salcedo
Client Services Director, US
Esther Gibbons
Client Services Director, UK

Team

Fred Schuster
Chief Executive Officer
Andrew Ladden
Chief Creative Officer
Bill Davaris
Chief Creative Officer
Mark Cerame
Head of Strategy
Craig McDonald
Technical Director
Rob Andrews
Managing Director
Sathish Bhaskaran
Design Director, Chennai
Arianna Salcedo
Client Services Director, US
Esther Gibbons
Client Services Director, UK

Campaigns

Clients

Advertiser Brand Business Sector Type of Work since
BBC BBC TV/Radio Programs & Stations
Chelsea Football Club Chelsea Football Club Culture, Leisure & Sport
Clarks Clarks Apparel, Fashion & Footwear
Experimental Group Experimental Group
French Connection French Connection Apparel, Fashion & Footwear
Geox Geox Apparel, Fashion & Footwear
Kork-Ease Kork-Ease Apparel, Fashion & Footwear
Macys Macys Retail, Distribution & Restaurants
Michael Kors Michael Kors Apparel, Fashion & Footwear
Neiman Marcus Neiman Marcus Retail, Distribution & Restaurants
Patheon Inc. Patheon Health & Pharmaceutical Products
SharkNinja Operating LLC SharkNinja Home Appliances, Furniture & Gardening
Tesco Tesco Retail, Distribution & Restaurants
The American OutdoorsmanThe American Outdoorsman The American Outdoorsman Media, Publishing & Production
The Morét Group The Morét Group Apparel, Fashion & Footwear