Critical Mass

Cupertino, United States

Team

Number of Employees: 1500

Campaigns

Awards

Award Distinction Category Brand Year
Cannes Lions International Festival of Creativity Gold Creative Strategy/Food and Drink M&M'S 2023
Cannes Lions International Festival of Creativity Bronze Creative Strategy / Brave Brands M&M'S 2023
The One Show Silver Integrated Campaign M&M'S 2023
The One Show Bronze Cultural Driver M&M'S 2023
The One Show Merit Experiential/Immersive Craft M&M'S 2023
EFFIE USA Gold Multicultural Services QuickBooks 2023
EFFIE USA Bronze Multicultural Services AT&T 2023
EFFIE USA Bronze B2B - Services QuickBooks 2023
London International Advertising Awards Bronze Integrated Campaign M&M'S 2023
DigiDay Awards Most Innovative Agency Most Innovative Agency Critical Mass 2023
Fast Company Best Workplaces for Innovators Win Best Workplaces of Innovators Critical Mass 2023
ADCC Gold Winner Integrated Digital Campaigns DIRECTV 2022
AdRodeo Fellowship Award Chris Gokiert 2022
BIMA 100 CEO & Leaders Clare Hart 2022
BIMA 100 Creatives & Designers Neil Cooper 2022
Clio Sports Awards Bronze Winner Integrated Digital Campaigns AT&T 2022
Creaitvepool Annual People's Choice Best Agency to Work For Critical Mass 2022
Digiday Greater Goods Awards Winner Public Health Euki 2022
Digiday Worklife Awards Winner Best Rewards & Recognitions Award Critical Mass 2022
Digiday Worklife Awards Winner Best Mentorship Program Critical Mass 2022
Drum Awards for Agency Business Highly Commended Best Performing Agency of the Year Critical Mass 2022
Stevie American Business Awards Gold Brand Experience of the Year: Consumer City National Bank 2022
Stevie American Business Awards Bronze Marketing Campaign of the Year: Financial Products & Services City National Bank 2022
AdAge Best Place to Work Critical Mass 2021
MediaPost Marketing Awards Winner Best Interactive Execution  INFINITI 2021
Shorty Awards Winner Best Use of Native Advertising AT&T Gif a Little Love 2021
Shorty Awards Winner Best Media Buying Shoe-String Strategy AT&T Gif a Little Love 2021

Clients

Advertiser Brand Business Sector Type of Work since
1-800-Flowers 1-800-Flowers Drugstores, Specialty Stores
  • Digital
2022
Airbnb Airbnb Hotels, Resorts
  • Digital
  • Web Site
2020
Apple Apple Mobile Telephones & tablets
  • Digital
  • Applications
  • E-Commerce
2015
AT&T Inc. AT&T Telecommunications Services
  • Digital
  • Mobile Advertising
  • Applications
2009
BMW BMW USA Cars
  • Digital
  • Web Site
  • Mobile Advertising
  • Media Buying
2016
BNY Mellon BNY Mellon Banking & Financial Services, Investments, Stock Brokers
  • Digital
  • Web Site
  • Social Media
  • E-Commerce
2019
Delta Faucet Delta Faucet Small Appliances & Home Accessories
  • Digital
2023
DePaul University DePaul University Others
  • Digital
  • Media Planning
2018
Diageo Diageo Alcoholic
  • Digital
  • Web Site
  • E-Commerce
2021
J&J Ethicon Health & Pharmaceutical Products
  • Digital
2020
Harley-Davidson Harley Davidson Motorcycles
  • Digital
  • Media Planning
2015
Hilton Worldwide Hilton Hotels, Resorts
  • Digital
  • Web Site
  • Marketing Research & Study
2022
Mars Wrigley Confectionery Multiple Brands Chocolate, Bars, Candies, Chewing-Gum
  • Digital
2022
Nike Nike Apparel, Fashion & Footwear
  • Digital
2020
Nissan Motor Corp. Nissan North America Cars
  • Digital
  • Web Film
  • Other Animation
  • Mobile Advertising
  • Digital Installation
2010
U.S. Army U.S. Army Government Information & Services
  • Digital
2018
Apple Apple Consumer Electronics & Audio-Visual
  • Digital
  • Web Site
  • Applications
  • Branded Content
2015
BMW BMW USA Cars
  • Digital
  • Web Site
  • Mobile Advertising
2016
AT&T Inc. AT&T Telecommunications Services
  • Digital
  • Mobile Advertising
  • Applications
  • Social Media
  • E-Commerce
  • Branded Content
Peloton Peloton Fitness Devices, Gym & Exercising Machines
  • Digital
  • Branded Content
2022
Nissan Motor Corp. Nissan North America Cars
  • Digital
  • Web Site
  • Web Film
  • Other Animation
  • Marketing Research & Study
  • Branded Content
Airbnb Airbnb Hotels, Resorts
  • Digital
  • Web Site
2020
BNY Mellon BNY Mellon Others
  • Digital
  • Web Site
  • Social Media
2019
Hilton Hotel Corp. Hilton Hotels, Resorts
  • Digital
  • Web Site
  • Marketing Research & Study
2022
Diageo Diageo Alcoholic
  • Digital
  • Web Site
  • Branded Content
2021
1-800-Flowers 1-800-Flowers Retail, Distribution & Restaurants
  • Digital
  • Branded Content
2022