AJ Marketing

Singapore 049422, Singapore
TitleMicrosoft New Product Launch Campaign
Campaign Microsoft New Product Launch Campaign
Advertiser Microsoft
Brand Microsoft
PostedMay 2023
Business Sector Consumer Electronics & Audio-Visual
Story Countries: Korea, Malaysia. Singapore. Thailand
Marketing Channels: YouTube, TikTok, Instagram
Media Type: Premium Lifestyle, IT/Tech Reviewer, Visual Artist
Content Type: Long dedicated videos and short videos
Philosophy Collaborating with Computer Reviewer, IT Specialist, Premium Lifestyle, Visual Art Influencers who are Key Opinion Leaders in their countries.Highlighting Microsoft Surface as the most Adaptable Hardware for remote working, travel working, and office working.Demonstrating Creative and Professional Excellence that can be achieved with Microsoft Surface.Summarizing Microsoft Surface family as Powerful, Easy to Use, Reliable
Problem Microsoft would like to position their latest Microsoft Surface as the best product of choice in delivering creativity and professional through creative content marketing.
Result Impressions: 900,000
Views: 550,000
Engagement Rate: 5%
Media Type Social Media
Market South Korea, Malaysia, Thailand

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