Earlier this week, Stefano Zunino, CEO of J. Walter Thompson Latin America, announced some changes in Mexico: Maria Teresa Arnal was appointed the CEO of J. Walter Thompson Company in Mexico and Antonio Abello will become Managing Director of J. Walter Thompson Mexico.
Arnal, current CEO of Mirum Mexico, will be responsible for J. Walter Thompson Mexico and Mirum Mexico’s business growth and the further development of the services offered. Prior to Mirum, Arnal was the CEO of Clarus, part of the 11 agencies acquired by Mirum.
Her career has also taken her to ProdigyMSN, The Boston Consulting Group and Booz•Allen & Hamilton International.
Arnal, affectionately nicknamed “Mariate,” said of her new role, “It is just the right moment: J. Walter Thompson Company, holding company above the agencies J. Walter Thompson and Mirum, is committed to the future of communications and digital platforms and is encouraging a deep transformation of their business in our region; I bring my experience and entrepreneurial spirit to the table.”
Abello, current Client Service VP at J. Walter Thompson Colombia, has spent more than 15 years of his career with J. Walter Thompson, where he started as an intern. Abello has been recognized at the Effies and at the Cannes Lions Festival of Creativity for his work. He has a degree in Communication Sciences with a minor in Advertising from Universidad Javeriana de Bogotá in Colombia.
Polo Garza will remain the Chairman of J. Walter Thompson Mexico.