Philosophy & Competitive Advantages

Humble. Hungry.

Pioneers are hungry. We are restless, never satisfied. We respect the need for help on our journey, and reach out to collaborate. We value the significance that a new perspective can bring. We constantly challenge ourselves and those around us. We're completely focused on the work.

Work that drives our clients' businesses. Work that enables brands to adapt to an ever-shifting world. Work that is creative, aspirational and responsible. Work that shapes the world. 

200+ Offices

90+ Countries

· Cannes – JWT New York ranked 8th in New York
· Cannes – JWT New York ranked 5th in US for PR 
· Cannes – JWT New York ranked 8th in US for Cyber 
· Cannes – JWT New York ranked 3rd in US for Product Design 
· Clio Awards – Gold Clio in Product Design – Northwell – Fin                                                     
· Clio Awards – Silver Clio in Direct – Black Lives Matter – Unsafety Check
· Clio Awards – Silver Clio in Media – Black Lives Matter – Unsafety Check 

· Clio Awards – Bronze Clio in Digital Craft – JWT – Prostate Skip 
· Clio Awards – Bronze Clio in Innovation – Northwell – Fin
· Clio Awards – Bronze Clio in PR – Northwell – Fin 
· D&AD – White Pencil in Innovation – Black Lives Matter – Unsafety Check 
· D&AD – Wood Pencil in Innovation – Black Lives Matter – Unsafety Check
· D&AD – Wood Pencil in Media – Black Lives Matter – Unsafety Check 

Contacts

Lynne Power
CEO, New York

Brent Choi
Chief Creative Officer, New York & Canada

Sherri Chambers
CMO, New York

Team

Campaigns

  • Advertiser: Nestlé
  • Brand: Stouffer's
  • Name: What are you hungry for?
  • Advertiser: Listerine
  • Brand: Listerine
  • Name: Listerine Bold
  • Advertiser: Johnson & Johnson Corporation
  • Brand: Tylenol
  • Name: What Moves Me
  • Advertiser: Northwell Health
  • Brand: Northwell Health
  • Name: The Fin
  • Advertiser: Rolex
  • Brand: Rolex
  • Name: Oscars 2017
  • Advertiser: Northwell Health
  • Brand: Northwell Health
  • Name: Look North
  • Advertiser: News Literacy Project
  • Brand: News Literacy Project
  • Name: News Literacy Project
  • Advertiser: Tribeca Film Festival
  • Brand: Tribeca Film Festival
  • Name: Tribeca Film Festival Reactor
  • Advertiser: United Nations Women
  • Brand: #HeForShe
  • Name: #HeForShe
  • Advertiser: Period Equity
  • Brand: Period Equity
  • Name: Amber Rose - Period Equity
  • Advertiser: Period Equity
  • Brand: Period Equity
  • Name: Not A Luxury
  • Advertiser: The Humane Society Of The United States
  • Brand: The Humane Society Of The United States
  • Name: The Shelter Pet Project
  • Advertiser: Black Lives Matter
  • Brand: Black Lives Matter
  • Name: Unsafety Check
  • Advertiser: Macy's, Inc.
  • Brand: Macy's
  • Name: Believe
  • Advertiser: Johnson & Johnson Corporation
  • Brand: Tylenol
  • Name: How We Family
  • Advertiser: Kimberly-Clark Worldwide, Inc.
  • Brand: Kleenex®
  • Name: Kleenex Care
  • Advertiser: Puma
  • Brand: Puma
  • Name: Forever Faster
  • Advertiser: Puma
  • Brand: Puma
  • Name: #NoMatterWhat
  • Advertiser: Google
  • Brand: Google
  • Name: Google for Work
  • Advertiser: KPMG
  • Brand: KPMG
  • Name: Glass Ceilings - KPMG Women's Leadership Commercial
  • Advertiser: Energizer Holdings, Inc.
  • Brand: Schick
  • Name: Basic Pitches
  • Advertiser: Wilkinson
  • Brand: Wilkinson Sword
  • Name: Ready to Duel
  • Advertiser: Johnson & Johnson Corporation
  • Brand: Johnson & Johnson
  • Name: Zyrtec Allergy Impact
  • Advertiser: Puma
  • Brand: Puma
  • Name: PUMA Suede Forever
  • Advertiser: Kimberly-Clark Worldwide, Inc.
  • Brand: Kleenex®
  • Name: Everybody Needs One
  • Advertiser: Puma
  • Brand: Puma
  • Name: beatbot
  • Advertiser: Rolex
  • Brand: Rolex
  • Name: Product Essence
  • Advertiser: Kleenex
  • Brand: Kleenex
  • Name: Commitment to Care
  • Advertiser: Campari
  • Brand: Wild Turkey
  • Name: It’ll Find You
  • Advertiser: Rolex
  • Brand: Rolex
  • Name: The Rolex Way
  • Advertiser: Smirnoff
  • Brand: Smirnoff
  • Name: Manifesto
  • Advertiser: Listerine
  • Brand: Listerine
  • Name: Press Listerine
  • Advertiser: Johnson & Johnson Corporation
  • Brand: Band-Aid
  • Name: Band-Aid Magic Vision
  • Advertiser: Johnson & Johnson Corporation
  • Brand: Zyrtec
  • Name: Love the Air
  • Advertiser: Energizer
  • Brand: Litter Genie
  • Name: Litter Genie Cat Music Videos
  • Advertiser: Kimberly-Clark Worldwide, Inc.
  • Brand: Kleenex
  • Name: Don't Get Caught Without Kleenex
  • Advertiser: National Alliance on Mental Illness
  • Brand: NAMI
  • Name: I Will Listen
  • Advertiser: Nestlé
  • Brand: Lean Cuisine
  • Name: Diet Reality Check
  • Advertiser: Diageo
  • Brand: Smirnoff
  • Name: Smirnoff Sorbet Light
  • Advertiser: Energizer Holdings, Inc.
  • Brand: Banana Boat
  • Name: We've Got You Covered
  • Advertiser: Diageo
  • Brand: Smirnoff
  • Name: Midnight Circus
  • Advertiser: HSBC
  • Brand: HSBC
  • Name: Runner
  • Advertiser: HSBC
  • Brand: HSBC
  • Name: Premier 1
  • Advertiser: HSBC
  • Brand: HSBC
  • Name: Premier 2
  • Advertiser: HSBC
  • Brand: HSBC Direct
  • Name: Strategy
  • Advertiser: HSBC
  • Brand: HSBC
  • Name: Where are you going?
  • Advertiser: HSBC
  • Brand: HSBC
  • Name: Dog Wash
  • Advertiser: HSBC
  • Brand: HSBC
  • Name: Baby
  • Advertiser: HSBC
  • Brand: HSBC
  • Name: Windfarms
  • Advertiser: HSBC
  • Brand: HSBC
  • Name: Sports Fans
  • Advertiser: HSBC
  • Brand: HSBC
  • Name: Rides
  • Advertiser: HSBC
  • Brand: HSBC Direct
  • Name: Windfall
  • Advertiser: HSBC
  • Brand: HSBC Direct
  • Name: Secret
  • Advertiser: HSBC
  • Brand: HSBC
  • Name: Marriott
  • Advertiser: HSBC
  • Brand: HSBC
  • Name: Smart: Dog Wash
  • Advertiser: HSBC
  • Brand: HSBC Premier
  • Name: Welcome Kit
  • Advertiser: HSBC
  • Brand: HSBC Premier
  • Name: Premier Suite
  • Advertiser: HSBC
  • Brand: HSBC
  • Name: Smart: Parking
  • Advertiser: HSBC
  • Brand: HSBC Direct
  • Name: Pig
  • Advertiser: HSBC
  • Brand: HSBC Direct
  • Name: Rule
  • Advertiser: HSBC
  • Brand: HSBC Direct
  • Name: Roulette
  • Advertiser: HSBC
  • Brand: HSBC Direct
  • Name: Ring
  • Advertiser: HSBC
  • Brand: HSBC Direct
  • Name: Fish
  • Advertiser: HSBC
  • Brand: HSBC
  • Name: Bag
  • Advertiser: HSBC
  • Brand: HSBC
  • Name: Old Age
  • Advertiser: HSBC
  • Brand: HSBC
  • Name: Haute Couture
  • Advertiser: Diamond Trading Company
  • Brand: DTC
  • Name: Consumer Confidence Website
  • Advertiser: Diamond Trading Company
  • Brand: DTC
  • Name: Consumer Confidence
  • Advertiser: Diamond Trading Company
  • Brand: DTC
  • Name: Consumer Confidence
  • Advertiser: Diamond Trading Company
  • Brand: DTC
  • Name: Journey Mini Site
  • Advertiser: Diamond Trading Company
  • Brand: DTC
  • Name: Journey Mini Site
  • Advertiser: Diamond Trading Company
  • Brand: DTC
  • Name: Diamond Right Hand Ring
  • Advertiser: Diamond Trading Company
  • Brand: DTC
  • Name: Christmas
  • Advertiser: Kraft Foods, Inc.
  • Brand: Nabisco
  • Name: Office (30 sec)
  • Advertiser: RMG Connect
  • Brand: RMG Connect
  • Name: Acid Test
  • Advertiser: Federal Emergency Management Agency
  • Brand: FEMA
  • Name: Floodsmart 1
  • Advertiser: Federal Emergency Management Agency
  • Brand: FEMA
  • Name: Floodsmart 2
  • Advertiser: Federal Emergency Management Agency
  • Brand: FEMA
  • Name: Floodsmart 3
  • Advertiser: HSBC
  • Brand: HSBC
  • Name: Gorillas
  • Advertiser: Federal Emergency Management Agency
  • Brand: FEMA
  • Name: Test the Waters
  • Advertiser: Federal Emergency Management Agency
  • Brand: FEMA
  • Name: Risk Profile
  • Advertiser: Federal Emergency Management Agency
  • Brand: FEMA
  • Name: Homepage
  • Advertiser: Federal Emergency Management Agency
  • Brand: FEMA
  • Name: Scratch Off 2
  • Advertiser: Federal Emergency Management Agency
  • Brand: FEMA
  • Name: Scratch Off 1
  • Advertiser: Federal Emergency Management Agency
  • Brand: FEMA
  • Name: Retention Wave
  • Advertiser: Federal Emergency Management Agency
  • Brand: FEMA
  • Name: Winback for Press
  • Advertiser: Federal Emergency Management Agency
  • Brand: FEMA
  • Name: Acquisition for Press
  • Advertiser: Wild Aid
  • Brand: Wild Aid
  • Name: Wild Aid
  • Advertiser: HSBC
  • Brand: HSBC
  • Name: SME prints - HSBC
  • Advertiser: JetBlue Airways
  • Brand: JetBlue
  • Name: More - JetBlue
  • Advertiser: Cadbury plc
  • Brand: Swedish Fish
  • Name: Cat Sandwich
  • Advertiser: Energizer Holdings, Inc.
  • Brand: Wilkinson Sword
  • Name: Mow The Lawn
  • Advertiser: T. Rowe Price
  • Brand: T. Rowe Price
  • Name: Ink
  • Advertiser: Cadbury plc
  • Brand: Stride
  • Name: WOW
  • Advertiser: T. Rowe Price
  • Brand: T. Rowe Price
  • Name: Rice
  • Advertiser: Cadbury plc
  • Brand: Stride
  • Name: Hug
  • Advertiser: Microsoft
  • Brand: Microsoft
  • Name: People Ready Business - Microsoft
  • Advertiser: McNeil-PPC, Inc.
  • Brand: Visine
  • Name: Tears - Visine
  • Advertiser: Merrill Lynch
  • Brand: Merrill Lynch
  • Name: Be 20 / 20
  • Advertiser: Energizer Holdings, Inc.
  • Brand: Schick
  • Name: Free Your Skin

Awards

Award Distinction Category Brand Year
Cannes Lions International Festival of Creativity Gold Lion Innovative Use of Social Media Black Lives Matter 2017
Cannes Lions International Festival of Creativity Gold Lion Social Community Building / Management Black Lives Matter 2017
Cannes Lions International Festival of Creativity Bronze Lion Medical Products Northwell Health 2017
Cannes Lions International Festival of Creativity Bronze Lion Immersive Customer Experience Northwell Health 2017
Cannes Lions International Festival of Creativity Silver Lion Innovative Use of Social or Community Black Lives Matter 2017
Cannes Lions International Festival of Creativity Silver Lion Social Purpose Black Lives Matter 2017
Cannes Lions International Festival of Creativity Silver Lion Native Advertising Black Lives Matter 2017
Cannes Lions International Festival of Creativity Gold Lion Community Building / Management Black Lives Matter 2017
Cannes Lions International Festival of Creativity Silver Lion Patient Engagement Utilities Northwell Health 2017
CLIO Awards Silver Single Platform Campaign Black Lives Matter 2017
CLIO Awards Bronze Other Northwell Health 2017
CLIO Awards Gold Other Northwell Health 2017
CLIO Awards Bronze Product Innovation Northwell Health 2017
CLIO Awards Silver Social Media Black Lives Matter 2017
CLIO Awards Bronze Banners & Rich Media Advertising Vice 2017
D&AD Awards Wood Pencil Use of Social Black Lives Matter 2017
LIA Bronze Creative Technology Northwell Health 2017
LIA Bronze Corporate Communication Northwell Health 2017
LIA Gold NGO Black Lives Matter 2017
LIA Silver Mobile Advertising Vice 2017
LIA Bronze Health Care Services Northwell Health 2017
LIA Bronze Use of Typography Campaign News Literacy Project 2017
The New York Festivals World's Best Advertising First Prize Award Digital / Interactive - Websites & Social Media: Promotion of Peace & Human Rights Black Lives Matter 2017
The New York Festivals World's Best Advertising First Prize Award Public Service: Digital: Social Media Black Lives Matter 2017
The New York Festivals World's Best Advertising Second Prize Award Use Of Activation & Engagement: Social Media Black Lives Matter 2017
The New York Festivals World's Best Advertising Third Prize Award Products & Services: Entertainment & Event Promotion Tribeca Film Festival 2017
The New York Festivals World's Best Advertising Second Prize Award Use Of Activation & Engagement: Events & Stunts Tribeca Film Festival 2017
The One Show Gold Social Engagement / Community Building Black Lives Matter 2017
The One Show Bronze Branding / Brand Installations Tribeca Film Festival 2017
The One Show Bronze User Activation Tribeca Film Festival 2017
The One Show Bronze Ambient / Immersive / Digital Installations Tribeca Film Festival 2017
LIA Bronze Poster: Use of Illustration Campaign Puma 2016
LIA Bronze Poster: Use of Illustration Campaign Puma 2016
LIA Bronze Poster: Use of Illustration Campaign Puma 2016
LIA Bronze Poster: Use of Illustration Campaign Puma 2016
LIA Bronze Poster: Use of Illustration Campaign Puma 2016