Critical Mass

Critical Mass

Calgary, Canada

Digital

Basic Info

Core Competencies: Digital, Mobile, Social Media, E-Commerce, SEO, Marketing/Creative Services, Direct/Tele/Database Marketing/CRM, Branded Content/Entertainment, Market Research/Consulting, Marketing Technologies/Analytics, Media Buying/Planning, Branding/Product Development, Strategy and Planning, Financial, Technology, Online services, Institutional/Public Interest/Nonprofit, Retail, Beauty, Fashion, Luxury Goods, Travel and Tourism, Consumer

Founded in: 1996

Employees: 950

Awards: 71

Creative Work: 29

Clients: 31


Contact Information

1011 9th Avenue SE Suite 300
Calgary Alberta T2G 0H7
Canada
Phone: (+1) 403 262 3006
Email:

Dianne Wilkins

Dianne Wilkins

Chief Executive Officer
Chris Gokiert

Chris Gokiert

President

Phone: (+1) 4035600315

Conor Brady

Conor Brady

Chief Creative Officer
Grant Owens

Grant Owens

Chief Strategy Officer
Lee Tamkee

Lee Tamkee

Chief Financial Officer
John McLaughlin

John McLaughlin

Chief Operating Officer
Amanda Seaford

Amanda Seaford

Chief Client Officer
Diane Heun

Diane Heun

SVP, Business Development

Phone: (+1) 508 541 5336

Bryan Jones

Bryan Jones

SVP, Technology
Lisa Penelton

Lisa Penelton

SVP, Marketing Science
Core Competencies: Digital, Mobile, Social Media, E-Commerce, SEO, Marketing/Creative Services, Direct/Tele/Database Marketing/CRM, Branded Content/Entertainment, Market Research/Consulting, Marketing Technologies/Analytics, Media Buying/Planning, Branding/Product Development, Strategy and Planning, Financial, Technology, Online services, Institutional/Public Interest/Nonprofit, Retail, Beauty, Fashion, Luxury Goods, Travel and Tourism, Consumer

Founded in: 1996

Employees: 950

Awards: 71

Creative Work: 29

Clients: 31

Critical Mass

1011 9th Avenue SE Suite 300
Calgary Alberta T2G 0H7
Canada
Phone: (+1) 403 262 3006
Email:
Dianne Wilkins

Dianne Wilkins

Chief Executive Officer
Chris Gokiert

Chris Gokiert

President

Phone: (+1) 4035600315

Conor Brady

Conor Brady

Chief Creative Officer
Grant Owens

Grant Owens

Chief Strategy Officer
Lee Tamkee

Lee Tamkee

Chief Financial Officer
John McLaughlin

John McLaughlin

Chief Operating Officer
Amanda Seaford

Amanda Seaford

Chief Client Officer
Diane Heun

Diane Heun

SVP, Business Development

Phone: (+1) 508 541 5336

Bryan Jones

Bryan Jones

SVP, Technology
Lisa Penelton

Lisa Penelton

SVP, Marketing Science

News from the agency Critical Mass

September 7, 2017

Aside from preventing Armageddon, the creative and marketing industry is responsible for shaping AI in a way that supports the greater good, says Critical Mass' CSO. If you’ve been scanning technology news in the last few months you’ve probably noticed that Elon Musk is sounding alarm bells… read more


August 27, 2017

Ask any technology expert about the future of artificial intelligence (AI) in travel and they'll breathlessly tell you we're on the verge of a revolution. They'll describe a world in the not-too-distant future where smart applications can find and book a bargain airfare, manage your trip a… read more


August 15, 2017

  Inspired By: The Customer-First Magic in the BMW WeltEach month, we’ll hear about the latest and greatest in customer experiences through the lenses of design and technology, straight from the brain of Grant Owens, Chief Strategy Officer of Critical Mass, a global experience design agency… read more


June 28, 2017

Let’s Take a Step BackWhat makes a brand a brand? Let’s hazard a definition and say this: a brand is the sum of its experiences. That, and differentiation. Whether you agree with that pithy definition or not, there’s one thing we all know intrinsically: we know a great brand experience when… read more


June 12, 2017

Ad Age invited young creatives for the eighth time to design the cover of our annual creative-focused issue that is distributed at the Cannes Lions International Festival of Creativity. The duo that created the winning cover won a trip to the festival, and will be saluted at Ad Age's Cannes… read more