2013 The One Show Award Winners

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2013 The One Club for Creativity - Best of Show
Integrated Branding

Dumb Ways to Die

AGENCY: McCann Melbourne
BRAND: Metro Trains
AWARD: Best of Show
ADVERTISER: Metro Trains

2013 The One Club for Creativity - Silver Pencil - Transit & Outdoor Installations - Campaign
Out of Home

Kiss

AGENCY: MullenLowe South Africa
BRAND: Cape Times
CATEGORY: Transit & Outdoor Installations - Campaign
AWARD: Silver Pencil
ADVERTISER: Independent Newspapers

2013 The One Club for Creativity - Gold Pencil - Transit & Outdoor Installations - Single
2013 The One Club for Creativity - Gold Pencil - Long Form- :90 and over - Single
Cinema Advertising

The Three Little Pigs

AGENCY: BBH
BRAND: The Guardian
CATEGORY: Long Form- :90 and over - Single
AWARD: Gold Pencil
ADVERTISER: Guardian Media Group

2013 The One Club for Creativity - Gold Pencil - 60 Second - Single
Consumer Television

The Three Little Pigs

AGENCY: BBH
BRAND: The Guardian
CATEGORY: 60 Second - Single
AWARD: Gold Pencil
ADVERTISER: Guardian Media Group

2013 The One Club for Creativity - Gold Pencil - Full Page or Spread - Single
Newspaper

Sport

AGENCY: The&Partnership
BRAND: The Sunday Times
CATEGORY: Full Page or Spread - Single
AWARD: Gold Pencil
ADVERTISER: Times Newspapers Ltd.

2013 The One Club for Creativity - Gold Pencil - Full Page or Spread - Campaign
Newspaper

Dragons Den

AGENCY: The&Partnership
BRAND: The Sunday Times
CATEGORY: Full Page or Spread - Campaign
AWARD: Gold Pencil
ADVERTISER: Times Newspapers Ltd.

2013 The One Club for Creativity - Gold Pencil - Full Page or Spread - Campaign
Newspaper

Harry Potter

AGENCY: The&Partnership
BRAND: The Sunday Times
CATEGORY: Full Page or Spread - Campaign
AWARD: Gold Pencil
ADVERTISER: Times Newspapers Ltd.

2013 The One Club for Creativity - Gold Pencil - Full Page or Spread - Campaign
Newspaper

Rolling Stones

AGENCY: The&Partnership
BRAND: The Sunday Times
CATEGORY: Full Page or Spread - Campaign
AWARD: Gold Pencil
ADVERTISER: Times Newspapers Ltd.

2013 The One Club for Creativity - Gold Pencil - Full Page or Spread - Campaign
Newspaper

Sport

AGENCY: The&Partnership
BRAND: The Sunday Times
CATEGORY: Full Page or Spread - Campaign
AWARD: Gold Pencil
ADVERTISER: Times Newspapers Ltd.

2013 The One Club for Creativity - Gold Pencil - Billboards - Single
Out of Home

#Cokehands

AGENCY: Ogilvy Shanghai
BRAND: Coca-Cola
CATEGORY: Billboards - Single
AWARD: Gold Pencil
ADVERTISER: Coca-Cola Company

2013 The One Club for Creativity - Gold - Billboards - Campaign
Out of Home

Bikers-Police

AGENCY: DDB Sydney
BRAND: Volkswagen Park Assist Technology
CATEGORY: Billboards - Campaign
AWARD: Gold
ADVERTISER: Volkswagen

2013 The One Club for Creativity - Gold Pencil - Billboards - Campaign
Out of Home

Portaloo-Hearse

AGENCY: DDB Sydney
BRAND: Volkswagen Park Assist Technology
CATEGORY: Billboards - Campaign
AWARD: Gold Pencil
ADVERTISER: Volkswagen

2013 The One Club for Creativity - Gold Pencil - Billboards - Campaign
Out of Home

Car Jack-Glass Truck

AGENCY: DDB Sydney
BRAND: Volkswagen Park Assist Technology
CATEGORY: Billboards - Campaign
AWARD: Gold Pencil
ADVERTISER: Volkswagen

2013 The One Club for Creativity - Gold Pencil - Single or Campaign
Innovation in Advertising

Help (Board)

AGENCY: Droga5
BRAND: Help Remedies
CATEGORY: Single or Campaign
AWARD: Gold Pencil
ADVERTISER: Help Remedies

2013 The One Club for Creativity - Gold Pencil - Promotional Items - Single or Campaign
Public Service

Help (Board)

AGENCY: Droga5
BRAND: Help Remedies
CATEGORY: Promotional Items - Single or Campaign
AWARD: Gold Pencil
ADVERTISER: Help Remedies

2013 The One Club for Creativity - Gold Pencil - Television - Single
Public Service

Smoking Kid

AGENCY: Ogilvy
BRAND: Thai Health Promotion Foundation
CATEGORY: Television - Single
AWARD: Gold Pencil
ADVERTISER: Thai Health Promotion Foundation

2013 The One Club for Creativity - Gold Pencil - Posters - Campaign
Collateral

Lincoln Fahd

AGENCY: McCann Mumbai
BRAND: Western Union
CATEGORY: Posters - Campaign
AWARD: Gold Pencil
ADVERTISER: Western Union

2013 The One Club for Creativity - Gold Pencil - Posters - Campaign
Collateral

Franklin Gandhi

AGENCY: McCann Mumbai
BRAND: Western Union
CATEGORY: Posters - Campaign
AWARD: Gold Pencil
ADVERTISER: Western Union

2013 The One Club for Creativity - Gold Pencil - Posters - Campaign
Collateral

Queen Mao

AGENCY: McCann Mumbai
BRAND: Western Union
CATEGORY: Posters - Campaign
AWARD: Gold Pencil
ADVERTISER: Western Union