D&AD Awards

London, United Kingdom

2011 D&AD Awards Award Winners

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2011 D&AD  - Black Pencil - TV & Cinema Advertising: TV Commercials 21-40 seconds
TV / CINEMA

The Man Your Man

AGENCY: Wieden + Kennedy
BRAND: Old Spice
CATEGORY: TV & Cinema Advertising: TV Commercials 21-40 seconds
AWARD: Black Pencil
ADVERTISER: Procter & Gamble

2011 D&AD  - Black Pencil - TV & Cinema Advertising: TV Commercial Campaigns
TV / CINEMA

The Man Your Man

AGENCY: Wieden + Kennedy
BRAND: Old Spice
CATEGORY: TV & Cinema Advertising: TV Commercial Campaigns
AWARD: Black Pencil
ADVERTISER: Procter & Gamble

2011 D&AD  - Black Pencil - TV & Cinema Advertising: TV Commercial Campaigns
TV / CINEMA

Boat

AGENCY: Wieden + Kennedy
BRAND: Old Spice
CATEGORY: TV & Cinema Advertising: TV Commercial Campaigns
AWARD: Black Pencil
ADVERTISER: Procter & Gamble

2011 D&AD  - Black Pencil - TV & Cinema Advertising: TV Commercial Campaigns
TV / CINEMA

Questions

AGENCY: Wieden + Kennedy
BRAND: Old Spice
CATEGORY: TV & Cinema Advertising: TV Commercial Campaigns
AWARD: Black Pencil
ADVERTISER: Procter & Gamble

2011 D&AD  - Black Pencil - TV & Cinema Advertising: TV Commercial Campaigns

Did You Know

AGENCY: Wieden + Kennedy
BRAND: Old Spice
CATEGORY: TV & Cinema Advertising: TV Commercial Campaigns
AWARD: Black Pencil
ADVERTISER: Procter & Gamble

2011 D&AD  - Black Pencil - Spatial Design: Installations
2011 D&AD  - Black Pencil - Digital Advertising: Web Films
DIGITAL

The Wilderness Downtown

BRAND: Arcade Fire
CATEGORY: Digital Advertising: Web Films
AWARD: Black Pencil
ADVERTISER: Google Creative Lab

2011 D&AD  - Black Pencil - Product Design: Consumer Product Design
DESIGN

Plumen 001

BRAND: Plumen
CATEGORY: Product Design: Consumer Product Design
AWARD: Black Pencil
ADVERTISER: Hulger

2011 D&AD  - Black Pencil - Product Design: Consumer Product Design
DESIGN

iPad

BRAND: Apple
CATEGORY: Product Design: Consumer Product Design
AWARD: Black Pencil
ADVERTISER: Apple, inc

2011 D&AD  - Yellow Pencil - Direct: Direct Response/Digital
DIGITAL

Updater

AGENCY: TBWA\London
BRAND: Skittles
CATEGORY: Direct: Direct Response/Digital
AWARD: Yellow Pencil
ADVERTISER: Wrigley

2011 D&AD  - Yellow Pencil - Film Advertising Crafts: Animation for Film Advertising
2011 D&AD  - Yellow Pencil - Integrated & Earned Media: Integrated
OTHER

Smell Like A Man

AGENCY: Wieden + Kennedy
BRAND: Old Spice
CATEGORY: Integrated & Earned Media: Integrated
AWARD: Yellow Pencil
ADVERTISER: Procter & Gamble

2011 D&AD  - Yellow Pencil - Writing for Advertising: Writing for Film Advertising
TV / CINEMA

I'm Back 2

AGENCY: Wieden + Kennedy
BRAND: Old Spice
CATEGORY: Writing for Advertising: Writing for Film Advertising
AWARD: Yellow Pencil
ADVERTISER: Procter & Gamble

2011 D&AD  - Yellow Pencil - Writing for Advertising: Writing for Film Advertising
TV / CINEMA

I'm Back 4

AGENCY: Wieden + Kennedy
BRAND: Old Spice
CATEGORY: Writing for Advertising: Writing for Film Advertising
AWARD: Yellow Pencil
ADVERTISER: Procter & Gamble

2011 D&AD  - Yellow Pencil - Writing for Advertising: Writing for Film Advertising
TV / CINEMA

JSbeals

AGENCY: Wieden + Kennedy
BRAND: Old Spice
CATEGORY: Writing for Advertising: Writing for Film Advertising
AWARD: Yellow Pencil
ADVERTISER: Procter & Gamble

2011 D&AD  - Yellow Pencil - Writing for Advertising: Writing for Film Advertising
TV / CINEMA

I'm Back 3

AGENCY: Wieden + Kennedy
BRAND: Old Spice
CATEGORY: Writing for Advertising: Writing for Film Advertising
AWARD: Yellow Pencil
ADVERTISER: Procter & Gamble

2011 D&AD  - Yellow Pencil - TV & Cinema Advertising: Long Form Branded Content
2011 D&AD  - Yellow Pencil - Integrated & Earned Media: Integrated
OTHER

Replay

AGENCY: TBWA\Chiat\Day Los Angeles
BRAND: Gatorade
CATEGORY: Integrated & Earned Media: Integrated
AWARD: Yellow Pencil
ADVERTISER: PepsiCo Inc.

2011 D&AD  - Yellow Pencil - Film Advertising Crafts: Sound Design for Film Advertising
TV / CINEMA

Faces

AGENCY: HEIMAT Berlin
BRAND: Hornbach
CATEGORY: Film Advertising Crafts: Sound Design for Film Advertising
AWARD: Yellow Pencil
ADVERTISER: Hornbach. Bau- & Gartenmärkte

2011 D&AD  - Yellow Pencil - Outdoor Advertising: Poster Advertising/Free Format

USA-Brazil

AGENCY: DM9DDB
BRAND: Fedex Express
CATEGORY: Outdoor Advertising: Poster Advertising/Free Format
AWARD: Yellow Pencil
ADVERTISER: Federal Express