D&AD Awards

London, United Kingdom

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2024 D&AD  - Black Pencil - Art Direction / Integrated
Craft

My Japan Railway

AGENCY: Dentsu Inc.
BRAND: Japan Railways
YEAR: 2024
CATEGORY: Art Direction / Integrated
AWARD: Black Pencil
ADVERTISER: JR GROUP

2024 D&AD  - Black Pencil - Experiential / Community Activations
Engagement

Where to Settle

AGENCY: McCann Worldgroup Sp. z o.o.
BRAND: Mastercard
YEAR: 2024
CATEGORY: Experiential / Community Activations
AWARD: Black Pencil
ADVERTISER: Mastercard

2024 D&AD  - Black Pencil - Digital & Social / Tactical
Advertising

Women's Football

AGENCY: Marcel
BRAND: Orange
YEAR: 2024
CATEGORY: Digital & Social / Tactical
AWARD: Black Pencil
ADVERTISER: Orange

2024 D&AD  - Black Pencil - Digital Design / Connected Experiences
Design

Vision Pro: visionOS

AGENCY: Apple
BRAND: Apple Vision Pro
YEAR: 2024
CATEGORY: Digital Design / Connected Experiences
AWARD: Black Pencil
ADVERTISER: Apple

2024 D&AD  - White Pencil - Sustained Impact / Campaign Communications
Impact

Silent Separation

AGENCY: BBDO India
BRAND: Ariel
YEAR: 2024
CATEGORY: Sustained Impact / Campaign Communications
AWARD: White Pencil
ADVERTISER: Procter & Gamble

2024 D&AD  - White Pencil - Impact / Collaboration
Impact

Runner 321

AGENCY: FCB Canada
BRAND: Adidas
YEAR: 2024
CATEGORY: Impact / Collaboration
AWARD: White Pencil
ADVERTISER: adidas

2024 D&AD  - White Pencil - Impact / Design
Impact

Shellmet (120s)

AGENCY: TBWA\HAKUHODO
BRAND: Koushi Chemical Industry
YEAR: 2024
CATEGORY: Impact / Design
AWARD: White Pencil
ADVERTISER: Koushi Chemical Industry

2024 D&AD  - White Pencil - Impact / Upstream Innovation
Impact

Aizome Ultra

AGENCY: Serviceplan Germany
BRAND: Aizome Ultra
YEAR: 2024
CATEGORY: Impact / Upstream Innovation
AWARD: White Pencil
ADVERTISER: AIZOME

2024 D&AD  - Yellow Pencil - Creative Transformation / Services
Engagement

Plug Inn

AGENCY: Publicis Conseil
BRAND: Renault
YEAR: 2024
CATEGORY: Creative Transformation / Services
AWARD: Yellow Pencil
ADVERTISER: Renault

2024 D&AD  - Yellow Pencil - Commerce / Use of Data
Engagement

The Inflation Cookbook

AGENCY: Dentsu Creative
BRAND: Skip the Lane
YEAR: 2024
CATEGORY: Commerce / Use of Data
AWARD: Yellow Pencil
ADVERTISER: SkipTheDishes

2024 D&AD  - Yellow Pencil - Gaming & Virtual Worlds / Brand Experience
Entertainment

Doritos Crunch Cancellation

AGENCY: TBWA\España
BRAND: Doritos
YEAR: 2024
CATEGORY: Gaming & Virtual Worlds / Brand Experience
AWARD: Yellow Pencil
ADVERTISER: PepsiCo Inc.

2024 D&AD  - Yellow Pencil - Writing for Advertising / Film
Craft

Gravity

AGENCY: Droga5
BRAND: The New York Times
YEAR: 2024
CATEGORY: Writing for Advertising / Film
AWARD: Yellow Pencil
ADVERTISER: The New York Times Company

2024 D&AD  - Yellow Pencil - PR / Public Affairs
Engagement

The Plastic Forecast

AGENCY: M&C Saatchi
BRAND: Minderoo Foundation
YEAR: 2024
CATEGORY: PR / Public Affairs
AWARD: Yellow Pencil
ADVERTISER: Minderoo Foundation

2024 D&AD  - Yellow Pencil - Digital & Social / Physical & Digital
Advertising

Oreocodes

AGENCY: VML Commerce
BRAND: Oreo
YEAR: 2024
CATEGORY: Digital & Social / Physical & Digital
AWARD: Yellow Pencil
ADVERTISER: Mondelez

2024 D&AD  - Yellow Pencil - Experiential / Retail Activations
Engagement

Oreocodes

AGENCY: VML Commerce
BRAND: Oreo
YEAR: 2024
CATEGORY: Experiential / Retail Activations
AWARD: Yellow Pencil
ADVERTISER: Mondelez

2024 D&AD  - Yellow Pencil - Digital & Social / Use of Data
Advertising

The Artois probability

AGENCY: Gut
BRAND: Stella Artois
YEAR: 2024
CATEGORY: Digital & Social / Use of Data
AWARD: Yellow Pencil
ADVERTISER: Anheuser-Busch InBev

2024 D&AD  - Yellow Pencil - Integrated / Content Led Campaigns
Advertising

Dreamcaster

AGENCY: FCB New York
BRAND: Michelob Ultra
YEAR: 2024
CATEGORY: Integrated / Content Led Campaigns
AWARD: Yellow Pencil
ADVERTISER: AB Inbev

2024 D&AD  - Yellow Pencil - Experiential / Use of XR & Emerging Technologies
Engagement

Dreamcaster

AGENCY: FCB New York
BRAND: Michelob Ultra
YEAR: 2024
CATEGORY: Experiential / Use of XR & Emerging Technologies
AWARD: Yellow Pencil
ADVERTISER: AB Inbev

2024 D&AD  - Yellow Pencil - Illustration / Integrated
Craft

My Japan Railway

AGENCY: Dentsu Inc.
BRAND: Japan Railways
YEAR: 2024
CATEGORY: Illustration / Integrated
AWARD: Yellow Pencil
ADVERTISER: JR GROUP

2024 D&AD  - Yellow Pencil - Packaging Design / Promotional
Design

Life Extending Stickers (120s)

AGENCY: VML Grey Colombia
BRAND: Makro
YEAR: 2024
CATEGORY: Packaging Design / Promotional
AWARD: Yellow Pencil
ADVERTISER: Makro