The first international festival in the year of marketing and digital communications, which is a kind of test drive for competitive work before taking part in festivals and awards of a higher level.
- International festival of all kinds of marketing and digital communications
- International jury – titled and recognized experts in marketing and advertising, winners of the most prestigious world festivals, including Cannes Lions
- Following the international standards – training base for the correct execution of projects. The conditions and requirements for entries have adapted from the rules of the most prestigious international contests
- After judging absolutely all participants receive points, which are presented together with the lists of winners and finalists. This approach allows each participant of the festival to understand why their work did not become a winner – because it was barely enough to win, or it was far from the prize winning place. It gives an opportunity to understand what kind of chance the work has for the festival season ahead.
INTERNATIONAL JURY OF WOW DONE AWARDS WILL SAY DONE, IF THE WORK IS REALLY WOW!
FESTIVAL CONSISTS OF 3 CONTEST SECTIONS:
1 Marketing & Digital Communication Disciplines: the best solution in section of marketing and digital communications. The judges will appreciate the originality of creative ideas and innovative approaches in solving problems – creativity is the core.
2Industrial Categories: the best industry solution in the section of telecom, financial services, alcoholic/non-alcoholic beverages, consumer products, etc. The emphasis is on creativity and results.
3 National Marketing Services Contest: a national competition of the best projects in the field of marketing services. In the assessment, the main role is played by the quality of performance and the achieved effect/result, perhaps an idea, but not a Big Idea, but an idea, mechanics, etc.
Each section includes different categories.
Three panels of awarded and respected creative leaders independently of each other evaluate all entries according to festival sections.
Jury of Marketing & Digital Communication Disciplines
The first panel of international jury will be formed from creative specialists at agencies (marketing and digital communications). The assets of each jury member is not only a great professional experience, but also a lot of creative awards of the highest rank.
Jury of Industrial Categories
This panel is made up of advertisers.
Jury of National Marketing Services Contest
The jury consists of representatives of the leading agencies of marketing services and advertisers of departmnets of marketing services.
The entries are scored on a 1-100 scale. And in summary each entry receives average point. All points will be published on festival website. Each entrant will know results not only winners.
Entry Deadline is 21 February 2018
Festival takes place on March 23-24, 2018 in Chernivtsi
Festival program includes Best Marketing Practices conference and Awards Ceremony.