Canvas Experiment

Animation of a Shop window

Perfect Fools has created an fabulous in-store experiment for an iconic two-coloured Converse Sneakers: Chuck Taylor All Star. Sneakers settled on a wall and linked to independent motors have become the canvas for a screen where the picture was created by their movements creating a fascinating visual experience not only for the passers-by but also on the internet where the film created was relayed.
TitleThe Canvas Experiment
Agency
Campaign The Canvas Experiment
Advertiser Converse
Brand Converse

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