Cinema Product demo

Live Advertising in select movie theaters

In the Movies theaters in Hong Kong, the screen is still hidden before the beginning of the screening. Ikea has profited from this occasion to release its new line of curtains one by one finally showing the audience a short film to promote its decoration range taking thus the advantage of live advertising
TitleTrailer Curtains (Film)
Agency
Campaign Curtains
Advertiser IKEA
Brand Ikea

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