Interactive use of the pre-roll video

Choose your own ending

In Belgium more than 2,000 persons commit suicide each year. Prevention Suicide line helps people in need. To recruit “listening ears”- Prevention suicide has decided to communicate its recruitment campaign via the web thanks to a partnership with a media website. The pre-roll video has been dedicated to a testimonial of a woman in need; who needs someone to listen to her. Either you skip the video and let the person face a "suicide" situation, or you continue viewing and help. Both ways leads to people being more aware of the problem and the possibilities available that one can do to help.

TitleDon't skip a suicidal person
Campaign Don't skip a suicidal person
Advertiser Centre Prévention du Suicide
Brand Centre Prévention du Suicide

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Pre-Roll
Executive Creative Director P..l Subscribers Only
Copywriter K...t .e M...r Subscribers Only
Art Director D...el V...en Subscribers Only
Agency Producer M..c ..n Bu.....out Subscribers Only
Account Supervisor L....ns Subscribers Only
Account Manager J...e Oo.....els Subscribers Only
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Account Planner V...en S...n Subscribers Only
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Production Company Producer K..o M..s Subscribers Only
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Production Company Producer L..n Be.....ts Subscribers Only
Director F...k D...s Subscribers Only
Director of Photography (DOP) D....ri Kar.......nis Subscribers Only
Sound Design Company So.....lle Subscribers Only