We’re often told that “every little helps”. But in these troubled times, it’s tempting to focus on our own problems and anxieties. To remind the general public that giving can be a simple action, the Royal Australian Mint came up with a small but ingenious solution: the Donation Dollar. A coins that’s legal tender but, as it circulates, prompts Australians to donate. Saatchi & Saatchi Australia’s ingenious way of stirring social consciences also won numerous awards at Spikes, Caples, Cannes Lions and our very own PHNX event.