Photographs & stories

A book that tells you the story

Each year, World Press Photo honours the world’s best photographs in journalism. And in 2015, World Press Photo will be lending these images a voice with a special edition of its yearbook: the first book ever to have pages/images consisting of printed loudspeakers. Thanks to an innovative and patented technology developed with the University of Chemnitz over several years, it is now possible to let each page speak for itself. Each printed image is also a printed loudspeaker. As soon as the page is turned, sound is emitted by the loudspeaker which covers its entire surface. The sound then stops on the next page. Each image therefore tells the observer its own unique story, provides background information and evokes emotion with genuine voices and authentic sounds.

TitleSpeaking Images 2015
Agency
Campaign Speaking Images 2015
Advertiser World Press Photo Annual
Brand World Press Photo Annual

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Chief Creative Officer Al.....er S...ll Subscribers Only
Executive Creative Director C...mo M...ler Subscribers Only
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About Serviceplan Group

building best brands

What binds us all together is the passion to develop and to coach fascinating brands. Brands that are economically successful and that evoke emotions in the minds of consumers – in other words, best brands. Innovative communication is the path to this goal.
That means finding new ways to move the hearts of consumers: creatively, through media, technologically and by integrating all three. We live out this claim of turning brands into best brands every day at the "Haus der Kommunikation" (house of communication). 

Latest News

Serviceplan win 2 Gold, 2 Silver and 3 Bronze at Eurobest

Serviceplan enjoyed a successful Eurobest Festival with awards for; la Sécurité Routière ‘Virtual Crash Billboard’, Ehinger Kraftrad ‘The Archaeologist’, Penny ‘Little Counts’ and IPRAS WomenforWomen ‘The Truth Unveiled’.

1 December 2017 — During the 3-day festival in London from 28-30 November, Serviceplan Global Chief Creative Officer Alexander Schill was Jury President for Outdoor, Radio and Integrated, and President of For Good, and presented awards at the ceremony on Thursday 29 November. Serviceplan International’s Worldwide Executive Creative Director Jason Romeyko gave a presentation on ‘Curating for the independent global citizen’ during the festival. Merel Van den Broeck, Executive Creative Director of Serviceplan Benelux, was on the Direct Jury.

In Direct there was 1 Gold and 1 Silver for the ‘Virtual Crash Billboard’ from Serviceplan France, which also won a Bronze in Outdoor. ‘The Archaeologist’ picked up a silver and bronze in Design, and Penny ‘Little Counts’ won bronze in Design. ‘The Truth Unveiled’, a campaign created for IPRAS WomenforWomen by Serviceplan Health & Life in partnership with Serviceplan India, to raise awareness of the vast number of women who are victims of acid attacks in India, was awarded Gold in Glass: The Award for Change. Diane Schulz, International Account Director, Innovation Team, collected the awards on behalf of Serviceplan. Founded in 1988, Eurobest is an annual festival of learning, networking and celebration of European creativity.