Would you dare to exchange your car with a vehicle you didn't know?

Porsche proves the power of its brand with a special contest

March was the month for an online game from Porsche and its agency Achtung! Dutch people were offered to trade in their current car for a new Porsche without knowing the model. More than 10.000 people registered their cars, which had to be from 2007 or younger on the site: www.porscheblindtrade.nl. The diversity and models offered on the site were so impressive that the total value of the cars exceeded 84€ million. The sooner you registered, the more chance you had of winning this famous unknown Porsche. A feature of the prize was revealed every two days. The winner received a Porsche Macan S
TitlePorsche Blind Trade
Agency
Campaign Porsche Blind Trade
Advertiser Porsche
Brand Porsche

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