TitleChristmas Tree
Agency
Campaign Christmas Tree
Advertiser IKEA
Brand IKEA

Want to see all the credits ? this content is for subscribers only

Subscribe and get unlimited access.

Be inspired by the best creative work from around the world.

Business SectorSubscribers Only
TaglineSubscribers Only
Media Type Television
Length
MarketSubscribers Only
Copywriter F...p N....on Subscribers Only
Agency Producer M...a Be.....st Subscribers Only
Director J...gen L..öf Subscribers Only
Director of Photography (DOP) J...gen P....on Subscribers Only
Production Company At....är Pr.....ion Subscribers Only
Copywriter F....ik J....on Subscribers Only
Production Company Producer Bi....ta A....on Subscribers Only

About Forsman & Bodenfors

Latest News

Åhléns / Do it dad!

For this year’s Father’s Day, Åhléns put the spotlight on one small but growing group of parenting enthusiasts: dads on paternal leave. Only 15 % of Swedish parents split their paid parental leave equally, something Åhléns sees clearly when looking at its own customers. A lot of moms pushing strollers, very few dads.

During the whole week leading up to Father’s Day, Åhléns presented curated offers and special events throughout the department store and online. We also met with three dads sharing their different experiences and perspectives, from conservative gender traditions to corporate culture.

Latest Ads