TitlePaper
Title (original language)Rédaction
Agency
Campaign The Paper
Advertiser Renault
Brand Renault

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Renault ZOE d’occasion. L’électrique, vous y passez quand ?

Maintenant que l’électrique d’occasion existe, tout le monde va pouvoir passer à l’électrique !
Renault OCCASIONS poursuit sa campagne publicitaire axée sur la fierté de posséder un véhicule Renault
OCCASIONS avec une nouvelle copie qui ne manquera pas de vous surprendre.
Cette fois, elle met en scène un biker qui se laisse tenter par une virée en… ZOE d’occasion.
Avec cette prise de parole inédite dans l’univers du véhicule d’occasion, Publicis Conseil conçoit un
dispositif à 360° 

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