Perfect Fools has created an fabulous in-store experiment for an iconic two-coloured Converse Sneakers: Chuck Taylor All Star. Sneakers settled on a wall and linked to independent motors have become the canvas for a screen where the picture was created by their movements creating a fascinating visual experience not only for the passers-by but also on the internet where the film created was relayed.
TitleThe Canvas Experiment
Agency
Campaign The Canvas Experiment
Advertiser Converse
Brand Converse

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PostedAugust 2011
Business SectorSubscribers Only
PhilosophySubscribers Only
ResultSubscribers Only
Media Type Packaging, Branding & Design
Executive Creative Director T..y H�....ist Subscribers Only
Executive Creative Director M..k Ch....rs Subscribers Only
Copywriter P....ck G....er Subscribers Only
Art Director N...as Ka....on Subscribers Only
Account Director P....ck G....er Subscribers Only
Account Director J...s G...e Subscribers Only

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