Men Clothings Store; Valin Confection contacted Lg2 Quebec to promote its new service: tailor-made suits. Whatever your size or shape, you’ll find the perfect suit.
With this principle, the agency has created a poster with a picture of a man- that you can stretch horizontally or vertically. The man can become taller and slim or shorter and heavy alluding to the idea behind the campaign -that everyone’s needs/physique can be tailored for. The operation was found to be highly entertaining and proved an incentive to buy the tailor-made suits.