TitleBlack
Agency
Campaign Black
Advertiser Mondelez International
Brand Marabou

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
ResultSubscribers Only
Media Type Public Relations
Length
More InformationSubscribers Only
Copywriter ..o Ma.....on Subscribers Only
Copywriter D...d Lu.....n
 Subscribers Only
Art Director K..l Ri.....rs Subscribers Only
Account Director S....na F....ng Subscribers Only
Account Manager ..a E...nd Subscribers Only
Agency Producer ..a H...ar Subscribers Only
Agency Producer P...r Ga....no Subscribers Only
Account Planner T...as No.....öm Subscribers Only
Production Company L...y P..k Subscribers Only
Production Company ..B F....ry Subscribers Only
Director M..i G...l Subscribers Only
Producer ..m E....ng Subscribers Only
Producer K...n S...g Subscribers Only

About Forsman & Bodenfors

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Oatly / How much do you really know about milk?

In this return of Toni TV, two opposing philosophies clash as Oatly’s Creative Director uses whatever means possible to test Oatly’s CEO Toni Petersson and his commitment to plant-based oat drinks. With variable results, of course. The campaign also included a complaint to the Swedish Competition Authority, a book about delusions on milk, some old-school print ads and a bunch of other things.

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