TitleThe Hook (Live Test 4)
Agency
Campaign Live Test Series
Advertiser Volvo
Brand Volvo Trucks

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Web Film
Length
More InformationSubscribers Only
Sound Design Company
Production Company
Director F...p N....on Subscribers Only
Account Supervisor C...a P....ow Subscribers Only
Director of Photography ..u G..u Subscribers Only
Director of Photography J...s M..m Subscribers Only
Advertiser's Supervisor L..s T....ng Subscribers Only
Music Ad....oi M...c Subscribers Only
Post Production ..e M..l Subscribers Only
Account Planner T...as No.....öm Subscribers Only
Designer J...y W..s Subscribers Only
Account Manager B...ta Ma....rg Subscribers Only
Account Supervisor O..e Vi....in Subscribers Only
Copywriter M...in Ri.....st Subscribers Only
Agency Producer Al.....er B....er Subscribers Only
Production Company Producer ..i P....on Subscribers Only
Production Company Producer ..y L...ey Subscribers Only
Director F...p N....on Subscribers Only
Director J...e R..n Subscribers Only
Production Company F...e f..m Subscribers Only
Art Director S...ia Li....lm Subscribers Only
Art Director A...rs E...nd Subscribers Only
Copywriter B...n En....om Subscribers Only
Editor P...r B...dt Subscribers Only

About Forsman & Bodenfors

Latest News

SK-II / The Expiry Date

Only 2 out of 10 women in Asia described themselves as comfortable with the idea of getting older according to a new study by SK-II.

So we created a film called The Expiry Date where we turn the proverbial expiration date many women feel like they have into a real one.

The film follows the journey of three women as they pass through stages in life with growing internal and external pressure of timelines placed on them by society – manifested as an increasingly visible physical expiry date imprinted on their forearm.

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