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About Bigballs Films

Latest News

Bigballs Media hires James Kirkham to head Copa90

Embargoed until 08:00 11th February 2016: Bigballs Media has hired

James Kirkham as the head of Copa90 and the chief strategy officer for

Bigballs Media Europe.

Kirkham, the former head of mobile and social at Leo Burnett Worldwide

and co-founder of Holler, has a remit to help build and grow the Copa90

brand, audience, and revenues globally.

He will immediately develop innovations in mobile and social, create

partnerships with emerging platforms, further develop current brand

partnerships with advertisers, such as Hyundai, and build the Creator

Network, the channel’s network of fans around the world.

Leading a team of fifty in the UK office, Kirkham will report into Tom

Thirlwall, the chief executive of Bigballs Media.

Kirkham was previously Leo Burnett Worldwide’s head of mobile and

social. He was promoted to the role in 2013 and left the company in

November last year.

During his time at Leo Burnett, Kirkham led the combined social media and

mobile capabilities of the advertising network, which has clients including

Procter & Gamble, McDonald’s, Coca-Cola, and Kellogg’s, and operates

across 97 offices, in 84 countries worldwide.

Kirkham was the co-founder and managing partner of Holler, the digital

strategy agency he formed in February 2001 with business partner Will

Pyne. He joined Leo Burnett in 2010, after selling Holler to Publicis Groupe

and Leo Burnett London.

Following Kirkham’s promotion to head of mobile and social, Holler

expanded from its UK office into Leo Burnett offices around the world,

including Dubai, Moscow, Chicago and San Francisco. Holler worked with

Channel 4, Mercedes-Benz, P&G and Red Bull and was behind the critically

acclaimed and multi award-winning marketing for the drama Skins on E4.

Tom Thirlwall, the CEO of Big Balls Media, said: “James is a massive coup

for this business. He built one of the outstanding agency brands of the last

decade in Holler, worked with some of the most progressive global brands

and is a leading voice in media and innovation – he is therefore perfect to

lead the global expansion of Copa90 and, moreover, the growth of Bigballs

Media as the new player in the sports media landscape”

James Kirkham said: “I’ve been invited to help disrupt sports media around

the world, and to run the most exciting, progressive, football network on

the planet which is backed by some of the most respected investors in

media and tech. So I’m pinching myself.

“Football has never been bigger, yet a comically old fashioned media model

still exists, and it is nowhere near well enough equipped to satisfy a

modern fan. Copa90 has changed the game, and I could not be more excited

to lead it into the next era.” 

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