TitleThe big pick me up
Campaign The Big pick me up
Advertiser Nestlé
Brand Arabiana

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Digital

About MEC

“To be our clients’ most valuable business partner, famous for inspiring people and exceptional results."

If you like ordinary, we’re not for you.

If ‘beyond comfort’ thrills you, if ‘expanding possible’ attracts, then you’ll do your best work here.
You’ll do it because we’ll provoke you, challenge you and unashamedly ask for more.
We believe there are no limits for passion, imagination and wonder. And it’s only when we explore the unknown that we can truly thrive.

That's why we're so passionate about investing in our people to help them thrive collectively and individually.

We’ll reach out and help you explore the uncharted because that’s where ideas flourish. It’s where people and brands grow.

You owe it to yourself and we owe it to our clients. It’s the MEC way.

Don’t just live. Thrive. 

Latest News

MEC and Maxus announce NewCo Indonesia Leadership

Tim Castree, Global CEO of MEC and GroupM’s ‘NewCo’ today announced that Ajay Gupte, Managing Director MEC Indonesia, will take on the role of Managing Director of the new combined MEC and Maxus 'NewCo' agency in Indonesia when it launches in January 2018.

Ajay joined as Managing Director of MEC in Indonesia in 2011 and has created a strong, vibrant and future focused agency. The agency has grown six-fold under his leadership and has been awarded Campaign Asia Agency of the Year in 2014 and 2016. Ajay comes with almost 2 decades of experience as agency, client and media owner. In 2015, Ajay was listed in Campaign Asia 40 under 40 media professionals in Asia Pacific.

The role becomes effective in January 2018.

Tim Castree, CEO of MEC and NewCo commented: “We’re merging Maxus and MEC to form a brand new billion dollar revenue media content and technology agency, dubbed ‘NewCo’ for now. With such ambition, comes a need for outstanding talent to lead and inspire, and so today’s news is very exciting for us. Under Ajay’s leadership, I am confident that we have the right team in place to truly blend the best of MEC and Maxus and make NewCo Indonesia a formidable future-facing agency.”

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