TitleMilka variétés
Campaign Milka variétés
Advertiser Mondelez International
Brand Milka

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Date of First Broadcast/Publication Subscribers Only
Media Type Billboard

About Romance


So say those, who don’t believe in magic.
Those who believe in numbers, not ideas.
Those who want the world to be a nice, predictable place.
The cynics, the gurus, the number crunchers, the ROI kings.
We don’t believe them.
We believe in the intangible value of ideas.
We believe in things like serendipity, trial and error and imperfection.
We believe it’s ideas that will make people fall in love with you.
Ideas that make your heart stop, your belly rumble with fear
and the deep, tingling sense of excitement, brought by the New.
You can call us naive, because we have no proof.
But when was the last time you fell in love based on statistics?
Nobody can cheat their way to a heart with numbers.
So here’s to all of you dreamers out there.
The ones tired of cynicism, the ones who want to create
truly meaningful, brave work.
Clients, creatives, accounts, planners.
It’s time to start a new Romance.


Latest News

ATOL les opticiens choisit Romance

À l’issue d’une compétition orchestrée par Pitchville, ATOL les opticiens a choisi l’agence Romance pour donner une nouvelle dynamique à sa communication nationale.
L'enseigne, récompensée par le label Capital des leaders du service pour la deuxième année consécutive, se repositionne en valorisant la qualité de service de ses opticiens. Elle dispose aujourd’hui de plus de 760 magasins répartis sur tout le territoire français. La prochaine campagne sera dévoilée en 2018. 

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