TitleBring On The Colour
Campaign Bring On The Colour
Advertiser Premier Foods
Brand Sharwoods

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Television
Agency Producer ..e Dh....ai Subscribers Only
Art Supervisor M....el Th....on Subscribers Only
Creative Team L...ne G....ka Subscribers Only
Creative Team I...en J...s Subscribers Only
Editing Company S...ch Subscribers Only
Editor ..x W....ws Subscribers Only
Colorist D...d L...am Subscribers Only
Post Production ..e M..l L...on Subscribers Only
Production Designer A..a L...x Subscribers Only
Production Company B...k ..t Subscribers Only
Production Company Producer A...ew St.....me Subscribers Only
Executive Producer ..m H..t Subscribers Only
Director Ca.....ne L...ng Subscribers Only

About McCann London

Latest News


The All England Club (AELTC) is launching a global campaign ahead of Wimbledon as it looks to grow its brand beyond traditional audiences and into Asia.
The ‘In Pursuit of Greatness’ campaign will launched across digital and social media before hitting cinemas with 60-second films showing throughout the UK. The AELTC has said it will focus particularly on Facebook, YouTube and Snapchat in an effort to target the younger demographic.

It will also span out of home with ads at tube and railways stations local to the event. The BBC is expected to show the content as part of its build up coverage to the tournament, which starts on 3 July.

Created by McCann Erickson London, the campaign was given a soft launch at last year’s event, however it will now extend to the US, Europe and Asia as part of the AELTC’s plans to champion the Wimbledon brand as a truly unique grand slam. 

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