TitleThe Extraordinary Life and Times of Strawberry
BriefWe follow “the extraordinary life” of a strawberry as it’s grown, picked and ends up in a supermarket punnet. On the way, it manages a brief flirtation with a lime. Life gets harder as the strawberry and its companions are bought by a family and end up in the fridge. One of them gets eaten, but the others wait…and wait…until they rot and are thrown in the trash. Wasting food is a waste of water, labour, fuel, money and love. SaveTheFood.com.
Agency
Campaign Save The Food
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Date of First Broadcast/Publication Subscribers Only
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Media Type Television
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Chief Creative Officer G..y K...ke Subscribers Only
Executive Creative Director B..l P...s Subscribers Only
Creative Director A...ew Go.....in Subscribers Only
Creative Director J...n L...ne Subscribers Only
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