TitleIt’s Your Journey: Sabina Ddumba
Agency
Campaign It's Your Journey
Advertiser Volvo
Brand Volvo V40

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Television
Length

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Volvo Trucks / The world's largest Unboxing starring 3-year-old Joel

Volvo Trucks North America recently set a spectacular record when launching their all-new truck series, the Volvo VNL. By letting 3-year-old Joel Jovine unbox the full-size truck, he not only revealed the U.S.-developed truck, but also helped achieve a formal GUINNESS WORLD RECORDS title for the Largest object unboxed.

Read more about it here: www.volvotrucks.us/trucks/vnl/top-ten/

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