|Title||Wayne Gretzky Father’s Day #GreatOnes – Sport Chek|
|Date of First Broadcast/Publication||Subscribers Only|
|Business Sector||Subscribers Only|
|Type||Television & Cinema|
We believe in the power of big disruptive ideas. Ideas that lead to campaigns that are noticed, talked about, and frequently become part of the popular culture. Ideas that find the core human truth that is at the heart of the brand and leverage it in a way that resonates with the audience. Ideas that drive the client's business and have lead to us winning more Grand Effies for advertising effectiveness than any other agency on the planet.
Whether it's helping Apple challenge the world to "Think Different" or helping Thomson Reuters articulate their disruptive positioning as The Answer Company; or repositioning GoDaddy as the global champion for small business. We are dedicated to creating fresh ideas that break through. We are dedicated to doing the kind of work that is difficult, if not impossible, to ignore.