TitleAnimal Detecting Billboards
BriefThese night vision billboards enabled drivers to see animals crossing the road ahead and slow down before the creatures became road kill – or caused a serious accident. The project promoted BMW’s night vision safety feature.
Agency
Campaign Animal Detecting Billboards
Advertiser BMW
Brand BMW

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Product Subscribers Only
Business SectorSubscribers Only
Media Type Digital Billboard/Poster
Length
Director J...gen H...l Subscribers Only
Art Director L...s H...er Subscribers Only
Art Director Se.....an H...r Subscribers Only
Executive Creative Director D...an Dr.....ki Subscribers Only
Creative Director Al....ir Th....on Subscribers Only
Copywriter Al....ir Th....on Subscribers Only
Copywriter D...el K...cs Subscribers Only
Copywriter M....el W...al Subscribers Only

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