TitleWe're The Superhumans - Rio Paralympics 2016 Trailer
BriefThe competitors in the Paralympics are indeed “superhumans”. This epic film bonded a great music track – the song “Yes I Can” – to ambitious sound design. The sounds worked within the music to highlight each superhuman’s skill. Every sound had to be placed in perfect sync with the song, enabling subtle rhythmical patterns and “hits” within each scene. The result is a rich and dynamic mix that adds energy and excitement to further elevate this outstanding piece of film.
Agency
Campaign We're the Superhumans
Advertiser Channel 4
Brand Rio Paralympics

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Television
Length
Editing Company
Creative Director C...s B...ll Subscribers Only
Creative Director J..n A....on Subscribers Only
Copywriter A...e T...e Subscribers Only
Copywriter D...al W...on Subscribers Only
Copywriter J...on W...e Subscribers Only
Copywriter R....rd B...s Subscribers Only
Production Company B...k L...on Subscribers Only
Director D...al W...on Subscribers Only
Agency Producer Sh....ne L..e Subscribers Only
Sound Designer A....ny M...e Subscribers Only
Editor ..e G...t Subscribers Only

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