TitleThe Chant
BriefSouth Sudanese athlete Margaret Rumat Rumat Hassan is preparing run the 400 metres at the Rio Olympics – the first time the country has been represented since its independence from Sudan in 2011. As Hassan gears up for the event she pops in a pair of Samsung Gear wireless earbuds. She hears her entire country chanting for her – and we see the celebrations on the streets, in bars and in classrooms. As the chant builds in intensity, Hussan relives her journey and finds the confidence to defy barriers.
Agency
Campaign #dowhatyoucan
Advertiser Samsung
Brand Samsung Galaxy S7

Want to see all the credits ? this content is for subscribers only

Subscribe and get unlimited access.

Be inspired by the best creative work from around the world.

Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Television
Length
Production Company Producer
Chief Creative Officer B...t N...n Subscribers Only
Creative Director B...n Si....nd Subscribers Only
Creative Director G...y S..g Subscribers Only
Art Director G....ry Li....di Subscribers Only
Copywriter A..k Ma.....ia Subscribers Only
Agency Producer M..t B...z Subscribers Only
Agency Producer B...n B....ng Subscribers Only
Account Director A...ey B..m Subscribers Only
Account Executive E...y S...h Subscribers Only
Strategy Director Ch......her Br.....nd Subscribers Only
Director M...in .e T...ah Subscribers Only
Director of Photography (DOP) Subscribers Only
Executive Producer M....sa Cu....an Subscribers Only
Line Producer A...a Id.....nti Subscribers Only
Editor S....rt R...es Subscribers Only

About Leo Burnett Chicago

Latest News

2017 Agency of the Year

Leo Burnett Worldwide celebrates the top-performing agencies and work in its global network

Latest Ads