TitleEagle Eye Calendar
BriefIn a world where we spend up to 10 hours a day in front of a screen, it’s very important to protect our eyesight. With very basic daily exercises, we can relax tired eyes and reduce eye fatigue. But although the exercises only take 10 minutes a day, most people forget to do them. So leading eye care brand Bausch + Lomb designed a calendar that reminded people to exercise their eyes every day, all year long.
Agency
Campaign Eagle Eye Calendar
Advertiser Bausch + Lomb
Brand Bausch + Lomb Optic

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