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Agency
Campaign Blank the Rainbow
Advertiser Mars, Inc.
Brand Skittles

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Type Radio
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About DDB Chicago

We strive to make our clients' brands stand for something—to have a cultural significance and impact, not just category relevance. We believe that brands can play an important part in the world around us by having a deeper meaning, to stand for something and to stand up to something and to play a role in people’s lives.

This starts by putting a stake in the ground for a brand’s aspiration beyond their current category; we then define the Brand Conviction which becomes a North Star for all future activities—from how clients behave internally to what they communicate externally—accompanied with a clear pathway to get there from here. 

Latest News

DDB Chicago Hires Kasprzycki as Agency Continues to Expand from New Business Momentum

DDB Chicago announced today that highly-regarded industry leader Andrew Kasprzycki will be joining the agency as EVP, Global Client Lead starting immediately on leadership of the future-forward ConAgra team. The ConAgra account is the most recent DDB Client to align with DDB’s “Agency of the Future” model, which was most recently operationalized for the U.S. McDonald’s business via sister agency We Are Unlimited.

Paul Gunning, Chief Executive Officer of DDB Chicago stated, “We are thrilled to have Andrew joining our team in this leadership role. He’s a proven and highly acclaimed thought leader in the industry whose experience and know-how will have immediate impact for many of our client partners and our agency at large.”

Andrew joins the agency most recently from Starcom Worldwide, a division of Publicis Groupe, where he most recently served as Executive Vice President, Managing Director leading the New Establishment Brands Group. The group drove award-winning global business results for brands like Airbnb, Twitter and Houzz, among others. Prior to joining Starcom, Andrew was founder and President at Proximity Chicago, a division of BBDO, where he drove exponential growth for the agency and clients. The return to DDB is a coming home of sorts for Kasprzycki as he was with Tribal Chicago from 2005-2008, working with multiple clients.

“Our industry is always talking about the agency of the future and DDB truly understands that the future is now. In a world of always on, connected experiences, I’m excited to bring a powerful mix of collaboration and creativity to impact our client’s business,” said Andrew. 

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