Most campaign focus on the prevention and detection of breast cancer. But what do you say to a woman who has just been diagnosed? Introducing the first product line that will help her through treatment, while educating her loved ones on what she’s going through. The Give-A-Care range was created for Rethink Breast Cancer. Vetted and tested by hundreds of women with breast cancer, the collection is available exclusively at www.giveacare.ca. Supporters can visit the e-store to build a custom care package for a woman undergoing treatment, with 100% of proceeds going to the cause.