TitleK-Swiss
Agency
Campaign K-SWISS
Advertiser K-Swiss, Inc.
Brand K-Swiss

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About Lemon Scented Tea

What does the story of Tesla have in common with Iron Man (besides that the rumor goes that the movie character of Iron Man is slightly based on Elon Musk)? They both depict a clear conflict, one that draws people in emotionally. The same counts for brands. Our Brand Conflict Model© uses the ancient power of storytelling to build stronger brands. It’s simple but revolutionary. 

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WE PROUDLY PRESENT OUR NEW CLIENT: TWENTE MARKETING

Twente Marketing chose Lemon Scented Tea to communicate the repositioning of the region. Quirine ter Haar, Brand Leader at Marketing Twente: “We were looking for an overarching story for Twente, in which all elements of the region came together. Lemon Scented Tea was particularly convincing. They put down a clear strategy, but also a stimulating brand campaign that fits the unique character of Twente.”
Welcome Twente Marketing! Read more on MarketingTribune 

 

http://marketingtribune.nl/bureaus/nieuws/2017/03/twente-marketing-kiest-lemon-scented-tea/ 

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