TitleSleep Out (5)
Agency
Campaign Sleep Out
Advertiser End Youth Homelessness
Brand End Youth Homelessness

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About WCRS

Latest News

RAF RECRUITMENT SHOW THAT A LONG CAREER WITH THE GUNNERS ISN’T JUST AT ARSENAL

Today, in response to the news that Arsene Wenger will be stepping down from his incredible 22 year career as Arsenal FC’s manager, WCRS has created a tactical social advert for RAF Recruitment showing that a career as a ‘Gunner’ isn’t just in football.

RAF Regiment Gunners are the infantry of the Royal Air Force. These elite soldiers carry out a range of crucial duties to defend RAF bases and overseas air operations. So what better way to highlight this crucial role than to jump onto the news and make the link between Arsenal’s ‘Gunners’ and RAF Gunners.

The team mocked up a typical recruitment advert – but with a twist and play on words. This image went out across their Facebook and Twitter channels.

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