TitleEscalier
Agency
Campaign The Christmas Fever
Advertiser Orange
Brand Orange

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Television & Cinema
Length
SoundtrackSubscribers Only
Production Company
Advertising Manager G...lle .e .u Subscribers Only
Copywriter Be....in S...al Subscribers Only
Sound Producer B...s N...u Subscribers Only
Post Production Fra......rvé M..c Subscribers Only
Post Production Pr.....ous Subscribers Only
Colorist Ma....eu C....ne Subscribers Only
Editor N....as La......ere Subscribers Only
Director of Photography (DOP) N....as L..r Subscribers Only
Agency TV Producer Be....in Au.....ac Subscribers Only
Agency TV Producer P...re M...us Subscribers Only
Producer Na....ie .e C..r Subscribers Only
Director .e ..e f..m .A Subscribers Only
Production Company Pr.....ous Subscribers Only
Associate Art Director L...e Pu......eux Subscribers Only
Art Director R....ël H...n Subscribers Only
Strategic Planner D...en Sa....er Subscribers Only
Advertising Manager Q....in De.....le Subscribers Only
Advertising Manager Ca....ne Fo....at Subscribers Only
Advertising Manager A....el S...sa Subscribers Only
Advertising Manager La....ce P...y Subscribers Only
Advertising Manager B...e H...g Subscribers Only
Advertising Manager O....ne Thom.........zures Subscribers Only
Advertising Manager Na....ie L...at Subscribers Only
Advertising Manager K...ja H...ci Subscribers Only
Advertising Manager V..j Mi.....an Subscribers Only
Executive Creative Director O....er De.....re Subscribers Only
Account Manager M...e W...et Subscribers Only
Account Manager C....ia W...s Subscribers Only
Account Manager S...en R..é Subscribers Only
Account Manager Pa.....ne Mon......ier Subscribers Only
Account Manager Sa....ne M...in Subscribers Only
Executive Creative Director F....ce De.....rt Subscribers Only
Sound Producer Subscribers Only

About Publicis Conseil

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Publicis Conseil presents “The Thread”, the 2018 global brand campaign for Orange

Today, technology is more part of our daily lives than ever before. As digital evolves and innovation continually expands, so the world is evolving with it. Orange is part of this evolution with one objective at heart, connecting people.
In this ever more complex world the latest brand campaign shows how Orange brings people closer and simplifies technology. This new communication is based on the idea that « Orange brings you closer, the rest in your hands » which emphasizes the human aspect of Orange as a brand who respects the personal freedom of people in their use of technology.
The campaign will be aired for the first time during half time of the World Cup final between France and Croatia on Sunday July 15th, on the national TV channel TF1. 

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