TitleStory Studio
BriefChristmas is for sharing. To help its customers create quality moments with their loved ones, Sainsbury's turned families into filmmakers. With the brand’s free stop motion mobile app and cardboard cutout characters, fans made 19 million movies over the holiday season and fostered long term creativity.
Campaign Story Studio
Advertiser Sainsbury's
Brand Sainsbury's

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PostedNovember 2017
Business SectorSubscribers Only
StorySubscribers Only
Media Type Applications
Executive Creative Director S...n Ri....gs Subscribers Only
Creative Director Al....ir Mc....ht Subscribers Only
Copywriter R...n G....er Subscribers Only
Art Director ..a Lu.....cu Subscribers Only
UX N..l D...ON Subscribers Only

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