TitleDouble Jacket Jimmy
BriefDouble Jacket Jimmy wears two jackets no matter what the situation. We see him on a date, at the club, and on a crowded subway. Not a drop of sweat, and always two jackets. He insists: “Cause single jacket Jimmy ain’t no Jimmy.” To keep his double-jacket style impeccable and dry, he uses the new Axe Adrenaline antiperspirant that activates with body heat. 
Agency
Campaign Nicknames
Advertiser Unilever
Brand Axe

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Business SectorSubscribers Only
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Media Type Television
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Creative Director L...i Gh....ti Subscribers Only
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Creative Director E..c C....et Subscribers Only
Creative Director I....io P...ez .e M..o Subscribers Only
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