TitleGravity Light
BriefMany of us take electric light for granted, but not everyone has access to the power grid. Gravity Light, as its name suggests, is a light entirely powered by gravity. In was launched in November 2016 in Kenya with a roadshow across 50 rural, off grid communities. The tour combined musical performances, a story relay and a night study space powered by gravity lights. Not everyone in the world has access to the power grid. This light, entirely powered by gravity, will bring illumination to areas of the world where it is sorely needed. The light was launched during a roadshow across Kenya.
Agency
Campaign Gravity Light
Advertiser Shell Global, Gravitylight Foundation
Brand Gravity Light

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PostedNovember 2017
Business SectorSubscribers Only
StorySubscribers Only
Media Type Case Study
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