TitleCranberries
Agency
Campaign INFINITI Start Your Own Legacy Winter Sales Event
Advertiser Nissan Motor Corp.
Brand Infiniti

Want to see all the credits ? this content is for subscribers only

Subscribe and get unlimited access.

Be inspired by the best creative work from around the world.

Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Television
Length
Executive Creative Director A..m C....ow Subscribers Only
Copywriter M..k Subscribers Only
Art Director D..g K...en Subscribers Only
Copywriter M...ha M...hy Subscribers Only
Director of Content Production S...n Sc.....er Subscribers Only
Integrated Producer A...mn H...s Subscribers Only
Production Company ..Z Subscribers Only
Director C...g Gi.....ie Subscribers Only
Editing Company F...l ..t Subscribers Only
Editor C....in St.....rs Subscribers Only
Editor ..e S...ck Subscribers Only
Telecine Company ..3 Subscribers Only
Music Company / Composer E...t ..X Subscribers Only
Sound Design Company ..M M...c Subscribers Only

About CP+B

Latest News

Infiniti cuts through March Madness noise with film series featuring basketball teams of cancer survivors

Infiniti is attempting to cut through the madness of March Madness with an eight-part mini documentary series that features two basketball teams of cancer survivors who will face off on Final Four Friday next week.

Created by CP+B Boulder, the series follows the players as they prep for the game and share their personal stories. The game will be played on April 1 at NRG Stadium in Houston and will be broadcasted on CBS during the NCAA semifinals, according to CP+B.

To raise money for the charity Coaches vs. Cancer, Infiniti is encouraging basketball fans to fill out charitable brackets. For each round of March Madness, every winning pick chosen will generate a donation for the charity. Infiniti has already donated $363,000 and will donate up to $700,000 total.

So far, four of the eight videos have been rolled out. Check out the intro film above and the others below. 

Latest Ads