TitleHappy losing
BriefParents often let their kids win games as a way of boosting the child's confidence. Here we see a dad who lets his little boy win eating contests, hockey challenges, arm wrestling bouts and so on. Later though, when the kid has grown up a bit, he legitimately beats his old man at Trivial Pursuit. Dad is proud. Hasbro Games: happy losing.
Agency
Campaign Happy losing
Advertiser Hasbro
Brand Hasbro

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Media Type Television
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